Darmawan, D. I., Adiyanto, Y., Sunaryo, D., Alam, A. F., & Hickmatullah, I. (2026). Marketing Strategies for Traditional Batik Products: A Case Study of Baduy Batik. Journal of Economics, Entrepreneurship, Management Business and Accounting, 4(4), 409–431. https://doi.org/10.61255/jeemba.v4i4.1055